L7825 Douyin Campaign

Goal:

• Plan a quiet luxury Douyin still-film / image-video campaign for L7825 before image generation.

Product:

• SKU: L7825
• Shop: 发财Rich1991
• Full Douyin product title:

MAYAGI「TORTOISE 玳影」玳影亚克力方跟 细带夹趾真皮凉鞋GIL7825

• Short display names:

- MAYAGI L7825

- TORTOISE 玳影

- 细带夹趾真皮凉鞋

Source Rules:

• Use high-resolution go2 original image pack as Image 2 input.
• Preferred source root:

/home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/

• Prefer 3000x4000 originals.
• Do not use compressed/derived assets/products/... images as primary shoe refs unless explicitly needed.
• Lock shoe angle, foot pose, silhouette, heel position, toe shape, material, and visible details to Image 2.
• Change only environment, styling, lighting, framing, and editorial atmosphere.

Core Creative Direction:

• Quiet luxury, editorial still-film, Douyin rhythm.
• Same model, same world, same light system.
• Music should have one restrained turn/drop around 8-10s.
• Visual turn: COGNAC warm section into INK colder section.
• Logo should be added in edit, not generated into images.
• Use logo/brand only at the end card and optionally very small on cover.

Music Brief:

• Choose music before final image generation because the cut rhythm decides image roles.
• Do not use flat piano-only background music for the first version; it risks becoming pretty but skippable.
• Do not use obvious transformation/EDM/drop-heavy meme music; it breaks quiet luxury.
• Best structure:

- 0-2s: sparse intro / one motif / no full beat.

- 2-8s: restrained bass or pulse enters.

- 8-10s: one clear but elegant turn/drop, used to cut COGNAC into INK.

- 10-18s: steadier beat, suitable for 1-1.5s hard cuts.

- 18-22s: tail or held note for logo/product end card.

• Search directions in Douyin/Qishui music library:

- minimal fashion beat

- deep house fashion

- runway ambient beat

- quiet luxury

- 高级感 穿搭 BGM

- 低频 时尚 卡点

• Target feeling:

- low-frequency pulse, modern, restrained, slightly cold.

- enough beat for Douyin retention, not enough noise to feel like a template.

• Decision rule:

- If there is no usable 8-10s turn, reject the track.

- If lyrics compete with captions, reject the track.

- If the first 2 seconds do not create a mood hook, reject the track.

Music Shortlist:

• Primary pick: Slow Motion Fashion Ambient by Rockot, Pixabay.

- Link: https://pixabay.com/music/beats-slow-motion-fashion-ambient-173505/

- Length: 1:47.

- Why: directly tagged fashion / ambient / stylish / luxury / high-end / runway / elegant / sophisticated. Best match for quiet luxury still-film mood.

- Risk: may be too floaty if it lacks a clear 8-10s turn; solve by editing with black frames and hard cuts, or use as B version.

• Strong rhythm pick: Fashion House (Deep House) by NverAvetyanMusic, Pixabay.

- Link: https://pixabay.com/music/soft-house-fashion-house-deep-house-161221/

- Length: 2:27.

- Why: fashion house, luxury, calm, groove, modern; stronger Douyin retention than pure ambient.

- Risk: Content ID Registered. Usable under Pixabay license, but if Douyin flags audio, switch to in-app track or another candidate.

• More Douyin/beat pick: Fashion Deep House by lvymusic, Pixabay.

- Link: https://pixabay.com/music/deep-house-fashion-deep-house-126300/

- Length: 2:15.

- Why: advertising / atmospheric / beat / brand / elegant / fashion / luxury; likely more rhythm-friendly.

- Risk: could become too generic fashion-ad if cut too fast.

• More commercial/runway pick: Fashion Show (Minimal Deep House) by SunnyVibesAudio, Pixabay.

- Link: https://pixabay.com/music/soft-house-fashion-show-minimal-deep-house-195149/

- Length: 1:30.

- Why: minimal deep house and fashion show positioning; likely has clean beats.

- Risk: Content ID Registered and may read too upbeat/summer.

• High-energy backup: Fashion Luxury House Beat 2 by AbsoluteSound, Pixabay.

- Link: https://pixabay.com/music/dance-fashion-luxury-house-beat-2-505803/

- Length: 2:01.

- Why: fashion beat / runway / chic / luxury / groove.

- Risk: likely too energetic for L7825 unless we want a more commercial second cut.

Music Decision:

• Version A should start with Slow Motion Fashion Ambient if it has a usable 8-10s cue.
• If it feels too flat, switch to Fashion Deep House by lvymusic.
• Avoid lyric-heavy music for this first video; captions and logo need air.

Music Analysis:

• Downloaded local audio:

/home/deano94/codex/assets/audio/slow_motion_fashion_ambient_rockot.mp3

• Waveform/energy plot:

/home/deano94/codex/assets/audio/slow_motion_fashion_ambient_rockot_analysis.png

• Duration: 1:46.71.
• Detected tempo: ~99.38 BPM.
• Strong beat grid starts at ~0.07s, then every ~0.60s.
• Important energy turns:

- ~9.0-9.75s: first clear rise / usable turn. Use this to switch COGNAC warm section into INK cold section.

- ~18.5-19.5s: second large rise. Use this to enter product still / logo close.

• Decision: This track is usable for Version A. It is not flat; the 9.5s and 19.3s energy lifts are structurally useful.

Known High-Res Model Refs:

• 022_单片_4月女鞋21138.jpg: COGNAC ground seated close, 3000x4000.
• 023_单片_4月女鞋21141.jpg: COGNAC standing raised leg, 3000x4000.
• 024_单片_4月女鞋21151.jpg: COGNAC full standing, 3000x4000.
• 025_单片_4月女鞋21156.jpg: COGNAC chair seated wide, 3000x4000.
• 026_单片_4月女鞋21160.jpg: COGNAC chair seated close, 3000x4000.
• 027_单片_4月女鞋21208.jpg: INK chair seated front, 3000x4000.
• 028_单片_4月女鞋21212.jpg: INK chair seated side, 3000x4000.
• 029_单片_4月女鞋21217.jpg: INK standing / walking feel, 3000x4000.
• 030_单片_4月女鞋21229.jpg: INK wall standing, 3000x4000.
• 031_单片_4月女鞋21238.jpg: INK holding-shoe portrait, 3000x4000.

Useful Still Refs:

• 001_单片_静物20550.jpg: black white-bg side, 3000x4000.
• 002_单片_静物20551.jpg: black white-bg pair, 3000x4000.
• 003_单片_静物20552.jpg: cognac white-bg side, 3000x4000.
• 004_单片_静物20553.jpg: cognac white-bg pair, 3000x4000.
• 005_单片_静物20621.jpg: cognac black-background editorial still, 3000x4000.
• 006_单片_静物20622.jpg: cognac black-background front, 3000x4000.
• 011_单片_静物20658.jpg: black top-down pair, 3000x4000.
• 013_单片_静物20660.jpg: black vertical single, 3000x4000.
• 014_单片_静物20661.jpg: black top-down, 3000x4000.
• 019_单片_静物20669.jpg: black/cognac together, 3000x4000.
• 020_单片_静物20671.jpg: multi-pair color comparison, 3000x4000.
• 021_单片_静物20672.jpg: black/cognac composition, 3000x4000.

Draft Emotional Line:

• 她没有用力，但你会多看一眼。

Draft Structure:

• 22s still-film video.
• 10 generated 9:16 high-resolution images.
• One music turn/drop at 8-10s.
• First half: COGNAC, warm, relaxed, afternoon light.
• Second half: INK, colder, sharper, black dress / city quiet.
• End card: MAYAGI + TORTOISE 玳影 + GIL7825.

22s Beat Script:

• Track: Slow Motion Fashion Ambient by Rockot.
• Audio file: /home/deano94/codex/assets/audio/slow_motion_fashion_ambient_rockot.mp3
• Use window: 0.00s-22.00s from track start.
• Beat grid: ~0.60s. Cut on or near strong beats.
• Main turn 1: ~9.50s. Warm COGNAC to cold INK.
• Main turn 2: ~19.30s. Campaign images to product/brand end.

Image Generation Count:

• Generate 10 images:

1. 022 COGNAC hook.

2. 023 COGNAC standing raised leg.

3. 025 COGNAC chair wide.

4. 026 COGNAC chair close.

5. 027 INK seated front.

6. 028 INK seated side.

7. 029 INK standing/walking feel.

8. 030 INK wall standing.

9. 031 INK holding-shoe portrait.

10. 019 or 021 product still, black/cognac together.

• Do not generate black cards or logo cards with image model; create them in edit.

Caption Rules:

• No caption on every frame.
• Captions are emotional hooks, not feature explanation.
• Keep typography tiny and editorial.
• Avoid sales phrases.
• Full product title stays in Douyin product link/title, not in main visual.

Logo Rules:

• No persistent watermark.
• Optional tiny MAYAGI on cover only if needed.
• Formal logo appears only on end card.
• End card text stack:

MAYAGI

TORTOISE 玳影

GIL7825

Image Prompt Pack:

Global Generation Rules:

• Output: vertical 9:16 high-resolution image for Douyin video.
• Use the go2 _indexed original as Image 2.
• Preserve Image 2's foot pose, body pose, framing logic, footwear angle, footwear silhouette, heel position, toe shape, material reading, color, and all visible details.
• Do not rotate the footwear.
• Do not invent unseen footwear parts.
• Do not simplify straps, toe shape, heel, or foot contact.
• Do not describe the footwear in product words; let the model read Image 2 visually.
• Change only: environment, light quality, color mood, styling atmosphere, editorial composition, background cleanliness, and overall campaign finish.
• Keep the same anonymous quiet luxury model across the set: same slim build, same long straight chestnut-brown hair, same calm face, same understated posture, same non-influencer presence.
• Keep one world across all images: minimal gallery apartment, plaster wall, pale stone floor, quiet natural side light, long shadows, low saturation, black / ivory / taupe / dark brown palette.
• No logos, no captions, no text, no product labels in generated images.
• No ecommerce packshot styling, no influencer pose, no smile-to-camera commercial look, no luxury hotel, no car, no shopping bag, no loud jewelry, no nightclub, no exaggerated makeup.
• Camera language: quiet fashion campaign, restrained still-film, The Row / Khaite / Toteme mood, but original and not imitating a specific ad.

Universal Prompt Template:

Vertical 9:16 editorial fashion still.

Image 2 is the ground-truth reference. Preserve Image 2's foot pose, body pose, framing logic, footwear angle, footwear silhouette, heel position, toe shape, material reading, color, and all visible details exactly. Do not rotate the footwear. Do not invent unseen parts. Do not simplify any visible detail. Do not reinterpret the footwear.

Create a quiet luxury still-film campaign image in one consistent minimal gallery apartment world: plaster wall, pale stone floor, restrained natural side light, soft but clear shadows, low-saturation palette of ivory, taupe, black, and deep brown. The model should remain the same anonymous quiet luxury woman across the set: slim build, long straight chestnut-brown hair, calm expression, understated non-influencer presence.

Only change the environment, lighting, styling atmosphere, and editorial finish. Keep the pose and footwear relationship from Image 2. No logo, no text, no captions, no ecommerce styling, no loud accessories.

Per-Image Prompts:

1. Hook / COGNAC ground seated close

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/022_单片_4月女鞋21138.jpg
• Role: first product-visible hook, warm section.
• Prompt addition:

Make this the opening emotional hook: intimate ground-level seated composition, quiet morning light, close enough that the footwear and ankle line are immediately readable in the first second. Keep a large calm negative space above and around the figure for video pacing. Mood: she is not trying to be seen, but the frame holds attention.

1. COGNAC standing raised leg

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/023_单片_4月女鞋21141.jpg
• Role: first full-body signal.
• Prompt addition:

Create a restrained full-body fashion frame with the same raised-leg pose and footwear angle from Image 2. Let the long trouser line and vertical body line create quiet elegance. Keep the wall clean and the sunlight geometric but soft.

1. COGNAC chair seated wide

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/025_单片_4月女鞋21156.jpg
• Role: warm lifestyle frame.
• Prompt addition:

Keep the seated chair posture and footwear relationship from Image 2. Make the chair part of the same minimal gallery apartment world: thin metal chair, pale floor, warm side light. The frame should feel like a fashion campaign still, not a catalog image.

1. COGNAC chair close

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/026_单片_4月女鞋21160.jpg
• Role: close observation before the music turn.
• Prompt addition:

Keep the close seated framing and foot placement from Image 2. Emphasize quiet observation: ankle, trouser drape, hands, chair line, and footwear position. Use shallow editorial intimacy without making it sensual or commercial.

1. INK seated front

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/027_单片_4月女鞋21208.jpg
• Role: music turn into cold section.
• Prompt addition:

This is the hard-cut turn into the colder INK section. Preserve the seated front pose and footwear angle from Image 2. Shift the palette colder: black garment, ivory wall, pale stone floor, crisp but soft shadow. More sculptural, less warm.

1. INK seated side

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/028_单片_4月女鞋21212.jpg
• Role: side line and leg rhythm.
• Prompt addition:

Keep the side seated leg line and footwear relationship from Image 2. Make the composition feel longer and more architectural: chair line, skirt or trouser drape, quiet black styling, negative space. The image should cut cleanly on a beat.

1. INK standing / walking feel

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/029_单片_4月女鞋21217.jpg
• Role: movement impression without changing shoe pose.
• Prompt addition:

Preserve the standing body pose, foot placement, and footwear angle from Image 2. Create a still image that implies movement through garment flow, posture, and composition only. Do not change the foot pose. Cold quiet luxury, black dress or dark monochrome styling, gallery-wall stillness.

1. INK wall standing

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/030_单片_4月女鞋21229.jpg
• Role: strongest cold lookbook frame.
• Prompt addition:

Keep the wall-standing posture and footwear angle from Image 2. Make it the cleanest, most frontal lookbook frame: quiet wall, long vertical silhouette, black-on-ivory contrast, controlled expression, no commercial posing.

1. INK holding-shoe portrait

• Ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/031_单片_4月女鞋21238.jpg
• Role: object-of-desire portrait before product still.
• Prompt addition:

Preserve the holding pose and the visible footwear orientation from Image 2. Make the frame more cinematic and restrained: hands, chair leather, face partially present but not overly expressive. This should feel like a campaign portrait before the product reveal.

1. Black / cognac product memory

• Preferred ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/019_单片_静物20669.jpg
• Backup ref: /home/deano94/下载/GO2-发财Rich1991-L7825/L7825/_indexed/021_单片_静物20672.jpg
• Role: second energy lift into product memory.
• Prompt addition:

Preserve the product arrangement, angles, color relationship, and all visible footwear details from Image 2. Transform only the surrounding editorial environment into the same minimal gallery apartment world. Make this a quiet product memory frame for the end of a fashion film, not an ecommerce packshot. Leave space for the following end card.

First Test Pair:

• Generate image 1 and image 5 first.
• Reason: one warm COGNAC hook and one cold INK turn frame validate the whole campaign world.
• If model identity, apartment world, light, and footwear fidelity pass, generate the remaining eight.