# 2026-05-29 Seed Batch 9 Pattern Report

Scope: first 9 TikHub-selected Douyin material examples in `material_research.sqlite`.

Evidence base:
- 123 candidates inserted.
- 9 selected samples downloaded.
- 9 samples transcribed with DashScope qwen3-asr-flash-filetrans.
- 9 structured analyses written to SQLite `analyses`.

## Sample Coverage

- Operator/beauty teardown: product pain, transformation, mechanism proof.
- Operator/material strategy: current paid-material frameworks and research workflow.
- Womenswear real selling: outfit imagination, fabric/craft, host taste and trust.
- Home real selling: use-case stacking and object placement demo.
- AI/script tools: result-first sample, workflow teardown, opening formulas.

This batch is not enough to claim category-wide truth, but it is enough to identify repeatable structures worth testing for MAYAGI.

## Repeated Structures

### 1. Reframe First, Product Second

Several successful examples do not open by naming the product feature. They first change the viewer's frame:

- "You thought X, actually Y."
- "The problem is not what you think."
- "This is not only a product, it is a way to solve a scene/state."

MAYAGI transfer:

- "你以为夹趾就是磨脚/随便，先看这个软胶位置。"
- "这双不是普通人字拖，它先解决的是脚背线条和精致感。"
- "夏天想轻松，不等于脚上随便。"

### 2. First Proof Must Be Visible

The best transfer pattern is:

```text
0-3s viewer obstacle/desire -> 3-10s visible product proof -> then explanation
```

If the first proof is abstract copy, the video feels like ordinary selling. For L7825, the first proof candidates are:

- transparent soft toe-post protector;
- T-strap vertical line on foot;
- amber heel/light detail;
- on-foot stability and low-heel ease;
- color/outfit scene switch.

### 3. Scene Stacking Works Better Than Generic Beauty

The home and womenswear examples repeatedly stack concrete use scenes. This is stronger than saying "百搭".

MAYAGI transfer:

- black dress / summer restaurant;
- cropped trousers / commute;
- white skirt / gentle vacation;
- denim / weekend city walk;
- tailored shorts / not-too-formal casual.

Each scene should answer: where does she wear it, what feeling does it give, and which visual proves it?

### 4. Host Taste Is a Trust Asset

The womenswear example uses the host's judgment and taste as trust, not only specs. For MAYAGI, wife口播 should not sound like a spec sheet.

Reusable tone:

- "我会觉得..."
- "这双妙在..."
- "它不是很用力的精致..."
- "你看这个位置..."

Avoid:

- exaggerated low-end direct-response yelling;
- cheap puns;
- fully AI-looking visible-mouth pitch.

### 5. Generated Images Should Be Result-First, Not Decorative

AI/material examples show the finished result first, then explain the workflow. For MAYAGI generated outfit stills:

- show a desirable wearing result quickly;
- then return to real proof;
- do not use stills as silent slides;
- do not use them to prove toe comfort or material.

### 6. Research Workflow Is an Asset

The operator examples repeat one internal rule: do not shoot/edit by taste alone.

MAYAGI workflow:

```text
search/benchmark -> transcript/structure -> extract hook/proof/action -> map to MAYAGI asset jobs -> render small batch -> judge signal
```

Use the database for single-case notes. Promote only repeated rules into the skill.

## First L7825 Test Families

### V1 Pain-Proof

Viewer state: "夹趾好看但怕夹脚."

Path:

```text
hook: 夹趾鞋最怕的不是不好看，是夹脚
proof: transparent soft toe-post protector
reframe: not hard leather cutting between toes
style: T-strap still looks slim and delicate
action: if you want relaxed but careful summer sandals, this is the one to look at
```

Best assets:

- A3 comfort sentences.
- B3/c2 toe-post and T-strap proof.
- A1 line sentence.
- optional generated outfit still only after proof.

### V2 Not Ordinary Flip-Flop

Viewer state: "怕穿得像随便拖鞋."

Path:

```text
hook: 这双不要按普通人字拖理解
proof: T-strap line and low amber heel
reframe: relaxed but not sloppy
scene: commute, black dress, summer restaurant
action: go to product/shop/live room for color choice
```

Best assets:

- A2 category objection.
- A1 line.
- A4 amber heel.
- A8 tone.
- generated black/evening or city-vacation stills.

### V3 Scene/Outfit Conversion

Viewer state: "I like it, but I do not know how to wear it."

Path:

```text
hook: 夏天真正好穿的鞋，是不用想太多也不随便
scene stack: black dress / white skirt / cropped trousers / denim
proof: on-foot line and heel detail
trust: host taste and color decision
action: choose black or cognac by scene
```

Best assets:

- A5 color choice.
- A6 one-shoe scenes.
- A8 not-too-formal tone.
- generated outfit stills created specifically for the video.

## Do Not Promote Yet

These need more samples before becoming stable skill rules:

- exact ideal duration per category;
- whether dialogue hook is worth using for MAYAGI;
- music genre rules;
- specific subtitle visual style;
- exact proportion of A-roll vs B-roll vs generated stills.

