{
  "generated_at": "2026-05-30T01:05:26.433943+00:00",
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    "/home/deano94/.codex/skills/mayagi-live-procut/references/material-research-database.md",
    "/home/deano94/.codex/skills/mayagi-live-procut/references/material-strategy-research.md"
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  "reference_read_log": [
    {
      "path": "/home/deano94/.codex/skills/mayagi-live-procut/references/material-research-database.md",
      "reason": "Synthesize benchmark database cases without promoting one-off examples."
    },
    {
      "path": "/home/deano94/.codex/skills/mayagi-live-procut/references/material-strategy-research.md",
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    "downloaded_videos": 25,
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            "category": "operator/research process",
            "hook_type": "stop wasting money + data-driven process",
            "confidence": "high",
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          {
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            "category": "shoe/body-shape",
            "hook_type": "body anxiety reframe / measurable proof",
            "confidence": "high",
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          {
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        "evidence": [
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          {
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            "category": "beauty/operator",
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          {
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            "category": "fashion",
            "hook_type": "self_mood_outfit_identity",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645300807530069482"
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          {
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            "confidence": "medium",
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          {
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            "hook_type": "live_room_fit_urgency_cta",
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          {
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          {
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            "category": "live/operator",
            "hook_type": "live-room video intervention timing",
            "confidence": "medium",
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          {
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            "category": "script/AI tool",
            "hook_type": "dialogue contradiction",
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            "source": "https://www.douyin.com/video/7645214195038549425"
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          {
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        "finding": "Scene/persona framing makes the product feel chosen, not merely listed.",
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        "evidence_count": 13,
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        "evidence": [
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          },
          {
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            "category": "fashion",
            "hook_type": "self_mood_outfit_identity",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645300807530069482"
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          {
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          {
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            "confidence": "medium",
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          {
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            "source": "https://www.douyin.com/video/7645231835035180386"
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          {
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            "category": "creative/operator",
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          {
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          {
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            "category": "script/apparel AI material",
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          {
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            "category": "shoe/user-review",
            "hook_type": "affordable shoe round-up / wide-foot trust",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7644070670867656291"
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        ],
        "status": "promote_candidate"
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      "trust_from_real_host": {
        "finding": "Real host judgment creates trust when paired with proof.",
        "transfer_to_mayagi": "For MAYAGI, keep wife's original mouth-sync audio for visible speech; use B/C inserts only to prove the sentence, not to decorate.",
        "evidence_count": 16,
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        "evidence": [
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          {
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          {
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            "category": "home/real selling",
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            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645231835035180386"
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          {
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            "category": "live",
            "hook_type": "live_room_fit_urgency_cta",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645284286799717745"
          },
          {
            "aweme_id": "7609511764280024500",
            "category": "live/operator",
            "hook_type": "contentized live-room retention",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7609511764280024500"
          },
          {
            "aweme_id": "7630660723433673393",
            "category": "live/operator",
            "hook_type": "live-room video intervention timing",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7630660723433673393"
          },
          {
            "aweme_id": "7645253043792968442",
            "category": "script/womenswear editing",
            "hook_type": "workflow pain + golden structure claim",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645253043792968442"
          },
          {
            "aweme_id": "7593194724521938222",
            "category": "creative/operator",
            "hook_type": "pain + myth-busting operations",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7593194724521938222"
          },
          {
            "aweme_id": "7623681139093343522",
            "category": "live/editing",
            "hook_type": "winner iteration / preset workflow",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7623681139093343522"
          }
        ],
        "status": "promote_candidate"
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      "workflow_before_batching": {
        "finding": "Batch production works only after direction and structure are fixed.",
        "transfer_to_mayagi": "For MAYAGI, use XHS/TikHub to define direction, case DB to拆结构, then generate 5-10 variants with separated variables.",
        "evidence_count": 17,
        "high_confidence_count": 10,
        "evidence": [
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            "aweme_id": "7628144145282735851",
            "category": "creative/operator",
            "hook_type": "cold-start /追投 workflow",
            "confidence": "medium-high",
            "source": "https://www.douyin.com/video/7628144145282735851"
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          {
            "aweme_id": "7643070009249971825",
            "category": "bags/luxury-accessory",
            "hook_type": "aspiration / taste anthropology",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7643070009249971825"
          },
          {
            "aweme_id": "7644898434382562474",
            "category": "fashion/live-outfit",
            "hook_type": "scene-stacked live styling",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7644898434382562474"
          },
          {
            "aweme_id": "7592223442477354274",
            "category": "food/creative_tooling",
            "hook_type": "automation_volume_promise",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7592223442477354274"
          },
          {
            "aweme_id": "7609511764280024500",
            "category": "live/operator",
            "hook_type": "contentized live-room retention",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7609511764280024500"
          },
          {
            "aweme_id": "7630660723433673393",
            "category": "live/operator",
            "hook_type": "live-room video intervention timing",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7630660723433673393"
          },
          {
            "aweme_id": "7645214195038549425",
            "category": "script/AI tool",
            "hook_type": "dialogue contradiction",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645214195038549425"
          },
          {
            "aweme_id": "7645253043792968442",
            "category": "script/womenswear editing",
            "hook_type": "workflow pain + golden structure claim",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645253043792968442"
          },
          {
            "aweme_id": "7593194724521938222",
            "category": "creative/operator",
            "hook_type": "pain + myth-busting operations",
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            "source": "https://www.douyin.com/video/7593194724521938222"
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          {
            "aweme_id": "7619428776648117504",
            "category": "creative/operator",
            "hook_type": "metric framework / material library",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7619428776648117504"
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        "status": "promote_candidate"
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      "do_not_copy_low_effort_ai": {
        "finding": "AI/generative support must not replace real product trust.",
        "transfer_to_mayagi": "Generated outfit images can open desire or show scene, but must not prove comfort/material/fit and must not become the whole ad.",
        "evidence_count": 6,
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        "evidence": [
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            "category": "fashion",
            "hook_type": "self_mood_outfit_identity",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7645300807530069482"
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          {
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            "category": "fashion/live-outfit",
            "hook_type": "scene-stacked live styling",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7644898434382562474"
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          {
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            "category": "food/creative_tooling",
            "hook_type": "automation_volume_promise",
            "confidence": "medium",
            "source": "https://www.douyin.com/video/7592223442477354274"
          },
          {
            "aweme_id": "7619428776648117504",
            "category": "creative/operator",
            "hook_type": "metric framework / material library",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7619428776648117504"
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          {
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            "confidence": "high",
            "source": "https://www.douyin.com/video/7644919252630532058"
          },
          {
            "aweme_id": "7645311209017422778",
            "category": "script/apparel AI material",
            "hook_type": "low-cost production claim + sample first",
            "confidence": "high",
            "source": "https://www.douyin.com/video/7645311209017422778"
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        ],
        "status": "promote_candidate"
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    "singleton_observations": [
      {
        "hook_type": "cold-start /追投 workflow",
        "aweme_id": "7628144145282735851",
        "category": "creative/operator",
        "reason": "single-case observation; keep in database until repeated"
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      {
        "hook_type": "aspiration / taste anthropology",
        "aweme_id": "7643070009249971825",
        "category": "bags/luxury-accessory",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "framework_teardown / reusable opening formulas",
        "aweme_id": "7644878507230694697",
        "category": "beauty/operator",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "contrarian insight + hidden commonality",
        "aweme_id": "7645209708839701770",
        "category": "operator/AI short-drama",
        "reason": "single-case observation; keep in database until repeated"
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      {
        "hook_type": "self_mood_outfit_identity",
        "aweme_id": "7645300807530069482",
        "category": "fashion",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "scene-stacked live styling",
        "aweme_id": "7644898434382562474",
        "category": "fashion/live-outfit",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "automation_volume_promise",
        "aweme_id": "7592223442477354274",
        "category": "food/creative_tooling",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "use-case demonstration",
        "aweme_id": "7645231835035180386",
        "category": "home/real selling",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "live_room_fit_urgency_cta",
        "aweme_id": "7645284286799717745",
        "category": "live",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "contentized live-room retention",
        "aweme_id": "7609511764280024500",
        "category": "live/operator",
        "reason": "single-case observation; keep in database until repeated"
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      {
        "hook_type": "live-room video intervention timing",
        "aweme_id": "7630660723433673393",
        "category": "live/operator",
        "reason": "single-case observation; keep in database until repeated"
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      {
        "hook_type": "dialogue contradiction",
        "aweme_id": "7645214195038549425",
        "category": "script/AI tool",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "workflow pain + golden structure claim",
        "aweme_id": "7645253043792968442",
        "category": "script/womenswear editing",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "pain + myth-busting operations",
        "aweme_id": "7593194724521938222",
        "category": "creative/operator",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "metric framework / material library",
        "aweme_id": "7619428776648117504",
        "category": "creative/operator",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "material_pipeline_direction_structure_batch",
        "aweme_id": "7644919252630532058",
        "category": "creative",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "winner iteration / preset workflow",
        "aweme_id": "7623681139093343522",
        "category": "live/editing",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "potential-material identification",
        "aweme_id": "7643856077373312379",
        "category": "live/operator",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "problem confrontation + transformation proof",
        "aweme_id": "7644877984012307738",
        "category": "operator/beauty teardown",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "stop wasting money + data-driven process",
        "aweme_id": "7645260759165280357",
        "category": "operator/research process",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "low-cost production claim + sample first",
        "aweme_id": "7645311209017422778",
        "category": "script/apparel AI material",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "affordable shoe round-up / wide-foot trust",
        "aweme_id": "7644070670867656291",
        "category": "shoe/user-review",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "body anxiety reframe / measurable proof",
        "aweme_id": "7645237412553236603",
        "category": "shoe/body-shape",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "wide_foot_fit_price_reframe",
        "aweme_id": "7645323157684225890",
        "category": "shoe",
        "reason": "single-case observation; keep in database until repeated"
      },
      {
        "hook_type": "emotional styling claim first",
        "aweme_id": "7645227181282868708",
        "category": "womenswear/real selling",
        "reason": "single-case observation; keep in database until repeated"
      }
    ]
  },
  "promotion_boundary": "Only patterns with enough repeated evidence should be promoted into references/skill. Singleton observations stay in the case database."
}